
Dirk Schluenz
Managing Director @ 1. FC Nürnberg Marketing GmbH
Bio
Dirk is Managing Director of 1. FC Nürnberg Marketing GmbH and a graduate of various executive education programs at both Harvard Business School and Stanford Graduate School of Business in the Silicon Valley, where he deepened his expertise in leadership, innovation, and digital strategy.
With a strong background in international sports marketing, he has held senior roles at SPORTFIVE and worked closely with global institutions such as Real Madrid, FIFA and the IOC. His career includes extensive international experience, in Geneva and Madrid and especially Tel Aviv, where he collaborated successfully with high-tech startups to bridge the gap between sports, technology, and business innovation.
With a strong background in international sports marketing, he has held senior roles at SPORTFIVE and worked closely with global institutions such as Real Madrid, FIFA and the IOC. His career includes extensive international experience, in Geneva and Madrid and especially Tel Aviv, where he collaborated successfully with high-tech startups to bridge the gap between sports, technology, and business innovation.