👾🎮 Good Luck, Have... Job?
How to Use E-Sports as a Recruitment Channel and Team-Building Tool

Let’s rewind to 2023 for a second:
At BRANDAD, we signed up for Outplayed, an e-sports tournament connecting young talent with employers in a completely new way.

Picture this:
🎮 Counter-Strike instead of career calls
⚽ Rocket League instead of résumé talk
🧠 League of Legends instead of “Where do you see yourself in 5 years?”

What started as a bold recruiting experiment quickly snowballed:
We ended up sending 16 people to Berlin for the finals, gained a fresh team-bonding experience, built real connections with candidates, and even established video games as an official company sports activity.
Crazy? A little. Worth it? Absolutely.

💡 The Best Part? You can do it too.
Whether you’re in HR, internal comms, leadership, or just want to kick off a gaming movement inside your company — we’re here to show you how e-sports can become a strategic advantage.

Together with Metagame, the startup behind Outplayed, we’ll explore:

How gaming can drive recruiting, retention, and branding — backed by science

What we’ve learned through two years of real-life implementation at BRANDAD

How you can introduce e-sports in a way that fits your company culture

🎯 Let’s Talk About:
🎮 Whether (and how) gaming fits into your recruiting strategy
📉 How to address common concerns and challenges
🕹️ And of course — how we’ll face off again in 2026 on the virtual battlefield

🍻🎮 Stick Around & Game On!
After the session, we’ll wind down with drinks, casual matches, and plenty of time to swap stories about gaming, hiring, and the current Rocket League season.
Because yes — talking shop is cool, but playing together? Even better.

GL & HF – See you there!